How can we create an unified experience across multiple Samsung devices?

How can we create an unified experience across multiple Samsung devices?

Flow

My Role —

User Experience,
User Interface Design
& Brand Design

Flow is a mobile feature that allows the user to seamlessly transfer, defer, and notify information throughout multiple Samsung devices. The project was initialized in Think Tank Team, and our team was responsible to design and present user experience and visual design of the product.

How it works

Transfer

Doing it on the right device. The Transfer feature moves the user’s digital task from one device to the other. It allows users to continue a task on the right device.

Defer

Do it when you are ready. The Defer feature lets user pause any activity, and continue later. Along with Transfer, Defer is designed to create a seamless experience across all Samsung devices.

Notify

Don’t miss anything. Notify is the communication between devices. User can get activity notifications from all their devices.

Logo & Icon

Process

Challenge & Direction

Samsung’s ecosystem of devices is wide and it continues to grow. However, there hasn’t been a platform that provides the user with a seamless transition between devices on demand and over time. Flow is designed to focus on the importance of user’s activity and the right device and time to execute.

Samsung’s ecosystem of devices is wide and it continues to grow. However, there hasn’t been a platform that provides the user with a seamless transition between devices on demand and over time. Flow is designed to focus on the importance of user’s activity and the right device and time to execute.

Many users own multiple devices, but their digital experiences are divided by applications.

The experience shouldn’t be connected by apps. It should be by user’s activity.

We have designed three ways that Flow can connect a user’s activity.

Transfer lets user seamlessly transition a task from one device to another just by a single tap. The user can continue on the task on a different device right at that moment.

Defer lets user pause a task until the user wishes to continue. This can be the same device or a different one. This allows the user to freely continue their activities regardless of what device they paused from.

Notify informs the user with new information across all devices or just the device the user is engaged in.

Logo & Icon Iterations

Wireframe & UI Iterations

The main focus of the interface was what to show the user once they defer an item. What would the home screen look like? Also, how would they manage present and past activities in the app.

Iterations of the main screen showing user’s deferred tasks

Selected UIs & Website